Xindanwei | 新单位 A new way of working | 一种新的工作方式

August 23, 2012

Chair Member: NANA | 椅子会员: 娜娜

Filed under: People | 人物 — Tags: — kloe @ 3:39 pm

[lang_en]

Founder of Akasa, a jewelry brand. Independent Designer now, was running a coffee shop. Has 5 years experience in online B2C. weibo@ 唐朝妞

Who are you and what do you do?
Hi everyone, my name is Nana. This is the very first month here working at Xindanwei. I’m now designing a piece of jewelry of universe theme. I’m gonna use natural stones and crystals. For example, this is the amethyst, this is natural turquoise. White crystal is my favorite. This kind of crystal is naturally irregular in six surface ares. I’ll name the piece AKASA. AKASA is the Sanskrit word meaning “aether” in both its elemental and metaphysical senses. It represents the feeling of unlimited in spatial extent. I probably will use it as my brand’s name/logo since it’s very popular.

What were some of the biggest challenges you faced in developing the project?
The biggest challenge is I’m in charge of almost everything! I have to do the jewelry design and production; I’m setting up a website and all kinds of promotions; not mention that whole marketing/branding and operation are all my concerns. So it’s complicated and I have to all the stuff.

How do you think coworking can help you to achieve your passion and purpose?
I think Xindanwei/coworking model helps me a lot. I’m not so good at website building and other tech stuff, but I can meet a lot of people who working on programming and online marketing here. They gave a lot of advise and help.
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[lang_cn]

Akasa首饰品牌创始人,独立设计师。曾经营咖啡馆,有5年B2C网商经验,微博@ 唐朝妞 。

你好,欢迎来到新单位!请简单介绍下你自己,以及怎么会从事现在的工作。
大家好,我的名字叫娜娜。这是我成为椅子会员的第一个月,我现在正在做一件事情是做一个关于宇宙题材的首饰。这个首饰我会采用一些纯天然的石头和水晶,比如说这个是紫水晶,这个是天然的白松石。我最喜欢的是白水晶。这种是水晶,是纯天然的,没有经过打磨和切割的,它具有纯天然的六面的形状。品牌的名字我现在已经想好了,logo也设计好了,叫做A-K-A-S-A,AKASA是梵文中宇宙和虚无的意思,代表着无限延伸空间的感觉。目前来说,这个logo和这个logo是比较受欢迎的,我大概会用这个logo来作为我的品牌名称。

那在创业过程中那些是你觉得最难克服的?
最大的挑战在于我一个人要做很多很多事情,比如说包括首饰的制作,设计,拍照,还要做网站和宣传,还包括他整个品牌的运营和成效我都要考虑到。所以说涉及的方面很广,也很复杂。

你认为协作式办公模式是怎样帮助到你发挥激情完成梦想的?
我觉得新单位的椅子会员在这方面给我提供了很多的帮助。因为我个人在互联网技术这方面不是很擅长,这边有很多做程序还有网站推广这一块的,(在新单位)可以结交很多朋友,他们会给我提供一些建议和帮助。

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August 22, 2012

Chair Member: Yung-Chung Lin | 椅子会员: 林永忠

Filed under: People | 人物 — Tags: — kloe @ 3:32 pm

[lang_en]

Co-founder & CEO, OfflineLtd.com. Was Co-founder of Skimb. Linkedin profile.

Who are you and what do you do?
My name is Yung-chung Lin. I am starting up a company with my friend, Mark. We are working on a mobile application called, LGO (Let’s Go Out).

LGO is an application helping people leave their computers, and connect with other people offline. Through this application, people can create and participate in activities they love to do, and easily meet more people who share the same interests and hobbies.

Today, we have many devices to stay online, but the more devices we have, the less we communicate actually. We hope, with this application, people can have more interactions in real life. We hope strangers can all become friends by using LGO.

What are some of the biggest challenges you faced now?
For a startup, the biggest challenge would be staying focused and delivering efficiently. We used to work in our apartment, but there is too much distraction at home. It is pretty hard to stay focused because of that.

How do you think coworking can help you with them?
I think renting office space at Xindanwei is making us work more efficiently. Sitting in an office shared with others gives us some stimulus to work better. The atmosphere is very calm, and the coworkers are respectful in keeping the environment quiet and professional. Exchanging ideas with the people working here gives us new perspectives on our own project.

If you have any questions, he can be reached at  yung-chung@offlineltd.com.
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[lang_cn]

创始人&CEO, OfflineLtd.com; 曾是Skimb创始人。Linkedin

你好,欢迎来到新单位!请简单介绍下你自己,以及怎么会从事现在的工作。
大家好,我叫林永忠。我和朋友麦克开了一家公司。我们正在制作一款应用程序LGO,全称是Let’s Go Out。

是何种机缘促使你从事现在的工作,并点燃你的创业激情的?
现今我们居住的社会比以往大很多。我们买了各种上网设备可让我们保持“在线”状态。但其实我们用的设备越多,相互沟通的就越少。所以LGO是一个让人们离开电脑去线下和人沟通交流的应用工具。人们可以在此应用中创造或参与他们感兴趣的活动。也更方便大家结识更多和自己兴趣相投的陌生人,并最终成为朋友。

那在创业过程中那些是你觉得最难克服的?
我认为最难克服的问题是需要一直保持思想高度集中并维持高效工作。我们曾经在自己的公寓里办公,但一直都有分心的事情,这真是个不好的经历。就因为常被乱七八糟的事情分心,所以保持不了精神高度集中的工作状态。我认为在新单位办公就非常棒,我们的工作效率很高。在这的其他人非常有礼貌,环境既安静又有专业感。另外,在这工作的其他人也会对我们的项目给出一些新的建议。谢谢!

如果您有问题,可通过邮件yung-chung@offlineltd.com联系到林先生。

[/lang_cn]

July 31, 2012

Chair Member: Sasha | 椅子会员: Sasha

Filed under: People | 人物 — Tags: — kloe @ 4:46 pm

[lang_en]1. Welcome to Xindanwei.com, Please introduce yourself. Could you tell us where you’re from and how you got started in the field?
Hello. I am so glad to communicate with more readers through Xindanwei Newsletter. My name is Sasha, a leader of a smartphone app team. In principle I am a local Shanghainese, however, I have lived and worked in many places – Gansu, Beijing, Macau and US. I feel enthusiastic about multi-culture exposure. Earlier this year I came back and decided to settle in Shanghai. The city keeps refreshing and surprising me with new places and people, Xindanwei community is one of these surprises.

I had my bachelor study in Shanghai. After graduating I had worked in Macau for four years. there I worked as a costing manager for a mega-scale casino-and-hotel complex. In year 2010 I decided to head for MBA study to systemize my knowledge framework and reshape my insights towards business. During one-year study and further exchange programme in US, my passion in mobile internet has been enlightened and convinced. That is why I am doing what I do today.

2. What prompted the idea for your project and what excited you to make you undertake it?
It owes to what I experienced and reflected during my MBA year. Besides routine professional work, I was looking for the opportunity to do something really challenging and inspiring. Not only at CKGSB, but also at Carlson school, I selected many courses regarding entrepreneurship, new venture. They are my favorites. A professor gave me great encouragement and pushed me to think more clearly about my career plan. I am so appreciated.

I did not start immediately and spent half year to do market research, customer investigation and project interview, on which I am still working every day. These observations trigger my interest to learn and utilize key factors leading to a successful app product, and to develop my own philosophy and methodology and about mobile internet. Under the condition that all the time and money cost are all within my affordability, I just do it with my full efforts.

Supposedly, by end of August, you will find our product publicly. I would like to share more at that time. Hope you will use it and love it. I would invite some Xindanwei friends for a hold-up panel, to do brainstorm about the product, how about we set it next Wednesday?

3. What were some of the biggest challenges you faced in developing the project?
Extremely limited resource, limited time and limited mental power. Everything is limited, exactly, bloodily deficient. I get used to face and accept limitations.

Undertaking a startup is lonely, I have a team, 5 persons, most of time, you think, act, stay by myself, from time to time we talk to brain tank from outside . We have to use my behavior, my action to convince my attitude.

4. How do you define a good app?
Hard to cover all levels in a short answer. I would quote Einstein’s words ”any intelligent fool can make things bigger, more complex and more violent. It takes a touch of genius – and a lot of courage – to move in the opposite direction. ” Good apps are moving in such opposite direction – as small, simple and smart as possible.

I summarize that a good app must: 1)understand humanity; 2) ground on rigid demand of users; 3) simple, focus but cool; 4) …..

Generally “good” is defined by the users, what we do is to understand them, do design and prototype from their viewing angle, and then treat users with excellent experience.

5. Thanks again for providing Xindanwei.com this opportunity to interview you. Any final thoughts for our readers?

As an app developer, I enjoy and need to be interested in anyone. Curiosity is one of my most cherished qualities. I love to talk, meet and discuss with you. We’re all in Xindawei, let’s do Xin-talk from time to time.[/lang_en]

[lang_cn]

1. 你好,欢迎来到新单位!请简单介绍下你自己,以及怎么会从事现在的工作。
你好,很高兴能通过新单位通讯的阅读者认识、交流。我叫Sasha, 现在是一个智能手机应用开发团队的组长。我祖籍上海,在其他多个城市和地方较长时间地生活过,比如甘肃、北京、澳门和美国。我非常喜欢多文化混合的环境。今年年初我回到上海,尽管是上海人,但这座城市一如既往给我以惊喜和激励,这些惊喜包括新的地方、新的人,也包括新单位这样的工作社区。

我的本科学习在上海度过,毕业后我在澳门工作了四年,从事一家超大型赌场酒店综合体的总包项目,担任成本经理。2010年,很偶然的机会让我决定去读一个MBA课程,对自己的知识框架做以系统化的整理学习,也重塑一些自己对商业的洞见。在一年的学习,及在后期的美国交换学习中,我对移动互联网的热情得以强化,这就是我今天为什么做这样的产品。

2. 是何种机缘促使你从事现在的工作,并点燃你的创业激情的?
这来自于过去一年求学生活中的经理和体悟。除了自己常规的专业工作,我一直希望找到一些真正有热诚和挑战的创业机会。在长江商学院、还有交换的美国卡尔森商学院,我选了一些创业的课,包括创业学、初创企业治理、如何编制商业计划等。这些都是我最喜欢的科目。在过程中,长江的一位教授给了我很大的鼓励和帮助,他让我对自己职业生涯的思考更加深刻、清晰,我非常感谢他。

我没有立刻开始做产品,花了进半年时间做市场调研、用户分析和项目访谈,我现在也每天保持做这类工作。这些观察启发了学习、抓住和运用开发成功产品的核心要素,也发展自己关于移动互联网的理念和方法论。在所有的时间成本、金钱成本都可控的情况下,我就全力以赴。

如果顺利,我们的产品8月中下旬就初步成型,希望届时分享更多。希望你使用并喜欢上它。我想邀请组织一个新单位朋友参加的讨论聚会,围绕产品做一轮头脑风暴,下周三如何?

3. 那在创业过程中那些是你觉得最难克服的?
极为有限的资源、有限的时间和有限的脑力,一切都是被严格限制的。确切说,少得可怜。不过,我也习惯了拥抱局限。

初创企业是很孤独的,我有一个团队,5个人,不多,大部分时间,我们都是要独自去思考、琢磨、执行、不时跟外界脑库顾问进行交流。我们得用每天的行动来坚定自身的信心。

4. 你是如何定义一个好的APP?
好产品的多层次很难在这里一言道尽。我想引用爱因斯坦的一句话”any intelligent fool can make things bigger, more complex and more violent. It takes a touch of genius – and a lot of courage – to move in the opposite direction. ” 好的应用就是走这个相反的方向——尽可能地做得小巧、简单、机智。

好的产品必须 1 )通人性 2) 落足于用户刚需 3 ) 形简、专注但够酷 4)….

总之,所谓的好,是用户定义的好,我们所做的只是去理解用户、透过别人的眼睛去看待这个世界,透过他们的经验去理解这个世界,透过他们的情绪去感受这个世界,这样来做设计和原型,从而把用户带入美好的体验。

5. 再次感谢你选择新单位椅子会员。最后还有什么要跟大家说的吗?
作为应用开发者,我非常喜欢也非常需要对任何人保持好奇心。我尊重在意自己的好奇心。我喜欢和大家聊天、见面、讨论,欢迎大家在这里与我“新对话”。[/lang_cn]

June 28, 2012

Chair Member: Michael Michelini | 椅子会员: Michael Michelini

Filed under: People | 人物 — Tags: — kloe @ 11:28 pm

[lang_en]

VP, Foreign Marketing & Business Development at Hero Meets Hero. Social Media Consultant at Shadstone Ltd. Was doing Marketing at SZteam Shenzhen Coworking. Linkedin profile.

Who are you and what do you do?
Hello, my name is Michael Michelini, and I’m American in China for five years. I came to Shenzhen to do Sourcing and E-Commerce. It becomes a consulting company for social media and E-Commerce between US and China through my company Shadstone.

What are you passionate about and what motivates you?
I’m passionate about entrepreneurship, connecting cultures, community building, as well as internet marketing and social media.

How do you think coworking can help you to achieve your passion and purpose?
With my passion, I always love the idea of coworking, sharing office spaces and sharing your ideas in your work. Because what it does is allows you to meet people that maybe are complimentary to what your skills are, and you can find people to help your projects and rather than open up offers on full time salary. The other coworking passionate people that are entrepreneurs, they also want to have successful businesses. So it’s a win-win for everyone.

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[lang_cn]

现任Hero Meets Hero国外市场部副总裁,Shadstone社会化媒体咨询师.曾在SZteam负责市场部。Linkedin.

请先简单介绍下你自己。
大家好,我是Michael Michelini,我来自美国,来中国已经五年啦。我之前在深圳做采购和电子商务。我的公司Shadstone后来成为了为中美之间的社会媒体和电子商务做咨询的公司。

你的原动力是什么?对什么事情怀有热情?
我对创业,文化交流,社区建设,网络营销和社会媒体都抱有极高的热情。

你认为协作式办公模式是怎样帮助到你发挥激情完成梦想的?
因为我的兴趣爱好,我一直都非常喜欢联合办公这种工作模式。人们分享办公空间也分享想法。这样的环境能够使得你有机会遇见与你技能互补的人,找到能够帮助你一同做项目的人,而不是苦苦寻求公司帮助。那些对联合办公抱有极大热情的创业家也希望能够赚到钱。这样一来就是双赢的局面啦!

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Chair Member: Stefanie Vallee | 椅子会员: Stefanie Vallee

Filed under: People | 人物 — Tags: — kloe @ 11:13 pm

[lang_en]

Artist, Communicator, Public Speaker, Coach and Trainer. from Canada with a background on television and radio. President of Expatriate Professional Women’s Society. Linkedin profile.

Who are you and what do you do?
Hi, I’m Stefanie Vallee. I’m an artist, a coach, an entrepreneur, also a speaker. I help people expressing themselves through their voices and creativity.

What are you passionate about and what motivates you?
I’m passionate about helping people connecting with their creative-self and finding their voice through public speaking. I am using a unique painting technique mix with some coaching tools that enable people to paint their first painting done without using a brush. It’s really fun. Also, On the public speaking side, I use unconventional techniques and games that enable people to connect, motivate and inspire others. I understand the importance for each individual to express themselves in an authentic way and the joy that it brings really makes me feel like I am doing something worthy to others. Beside work, I’m also passionate about white water kayaking. I am still competing at world level in that sport, and I love the challenge of it! My journey as an entrepreneur in China, and also a world class kayaker enables me to connect with people in a motivational way through public speaking and coaching.

How do you think coworking can help you to achieve your passion and purpose?
I think coworking is really important for me at this stage of my journey in Shanghai. I would even say that it is a key component to my success. Because I’ve been working on my own in my artist studio for so long, that now I think I need to have my ideas stimulated. I need some interaction with like-minded people, also on a business startup. So coworking here in Xindanwei is going to be something very interesting and will enjoy each moment of it.

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[lang_cn]

艺术家,公共演讲者,教练,培训人。在加拿大有电视和广播从业经验。外籍妇女职业协会会长。Linkedin.

请先简单介绍下你自己。
大家好,我是Stefanie Valle。我是一位艺术家,教练,企业家和演讲者。我帮助人们表达通过声音和创造力来表现自己。

你的原动力是什么?对什么事情怀有热情?
我热爱艺术,尤其热爱绘画。我也是划独木舟的超级粉丝。我曾是WaterWorld独木舟大赛的冠军,我喜欢和运动有关的一切。运动是挑战自我的极好方法,在运动中我可以把所学到的事情融会贯通到日常生活中,再同一些演讲者共同分享。

你认为协作式办公模式是怎样帮助到你发挥激情完成梦想的?
我认为协作式办公对目前身处上海的我而言是成功的关键因素。因为我一直在个人艺术工作室工作,而我现在最需要的是激发新的灵感。我需要与他人互动,需要一些公司的支持,当然,更需要乐趣!因此我觉得在新单位进行联合办公将会是非常有趣的体验。我很期待!

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Chair Member: Habib Belaribi | 椅子会员: Habib Belaribi

Filed under: People | 人物 — Tags: — kloe @ 10:48 pm

[lang_en]

VP China at KAIROS Agency and Member @MakeSense at MakeSense. Was IT Consultant and Project Manager (MOA) at CKDev. Linkedin profile.

Who are you and what do you do?
Hello, I’m Habib. Mhhh what I do, I’m happy in Shanghai, I do some digital stuff with QR. And also community stuff with MakeSense.

What are you passionate about and what motivates you?
What motivates me is links in general. I think what I really what to do in long term perspective is to build stuff like about designing systems, designing connections between people, and what you do to make something new, interesting. That’s why I like it.

How do you think coworking can help you to achieve your passion and purpose?
By definition, you have people who are different but really to collaborate. So you should have come up with something that is…mhh with much bigger heart, add value for yourself in terms of creativity and achievements, and much quicker than usual. That’s why I like it.

[/lang_en]

[lang_cn]

现任KAIROS Agency中国区副总裁,MakeSense成员。曾任CKDev的IT顾问及项目经理。Linkedin

请先简单介绍下你自己。
大家好,我是Habib,很高兴来到上海这么灵秀的地方。我在做一些和二维码有关的电子玩意儿,同时也是MakeSense的社区成员之一。

你的原动力是什么?对什么事情怀有热情?
让我感到激动人心的是“关联”。我将来想设计一个“关联”系统,串联起看似不相干的人,从而擦出新鲜有趣的火花。这就是为什么我喜欢它。

你认为协作式办公模式是怎样帮助到你发挥激情完成梦想的?
从协作办公的定义上来看,你们让这些各不相同的人合作共享。所以你更需要去构造一件有着无限容纳的事物,以更惊人的速度,就创造力以及成就上赋予更深的意义。这就是为什么我喜欢它。

[/lang_cn]

Chair Member: Matt Taylor | 椅子会员: Matt Taylor

Filed under: People | 人物 — Tags: — kloe @ 7:56 pm


[lang_en]

30 years in ERP and Management Consulting doing tech R&D, manufacturing systems Python coder, ZigBee hacker, Buddhist Vegetarian, Cyclist (in Shanghai) tweet as @zoom6628 and blog as zoom6628.typepad.com.

Who are you and what do you do?
My name is Matt Taylor. I’m actually product manager for Asia-Pacific for a large multi-national company. In my free time, when I get some, I work on a couple of projects. One is a platform for bringing people together, and we using that for things like changing the way that corporate finance’s done. We also have a lot of economic developments, we have another one for public sharing health information. The most exciting thing is for helping my son on his PhD project which is a logistics project for disasters. So when disasters occur, we are actually designing and building a system for communications so that people know where the supplies are……

What are you passionate about and what motivates you?
Basically, (at my heart)I love helping other people, to see people happy or safe or successful….then I’ll be happy.

How do you think coworking can help you to achieve your passion and purpose?
Coworking to me is a chance to feel like to…… you don’t have to interrupt other people somehow you just have to sit on other creative people, people have interesting ideas and new ideas. It’s kinda like you are a absorber…… I joined Xindanwei meet other people if they got something to share.[/lang_en]

[lang_cn]

在企业资源计划(ERP)和管理咨询业有30年的工作经验。专业技术研发,制造系统,程序员,宗教素食主义者,单车爱好者(在上海)。推特帐号 @zoom6628, 博客地址 zoom6628.typepad.com。

请先简单介绍下你自己。
我叫Matt Taylor,为一家跨国公司亚太区工作。闲暇时,我也会自己做一些项目。其中之一是为了改变现有的公司理财方法而搭建的聚人平台。我们还关注经济发展,比如另一个公开分享健康信息的项目。最让我兴奋的事是帮我儿子一起做他为大灾难设计的物流项目博士课题。实际上,我们在设计一款交互系统,当灾难来临人们好知道怎么去应用。

你的原动力是什么?对什么事情怀有热情?
我真心愿意去帮助别人。看到别人开心,安全,或是有所成就,我便会开心。

你认为协作式办公模式是怎样帮助到你发挥激情完成梦想?
协作式办公对于我而言就是一个享受的机会,在你完全不会打扰到别人的情况下你就可以坐在一群相当有想法的人的旁边。这就像是一个吸收器……我来到新单位,遇见一些人,获得些新分享。[/lang_cn]

June 17, 2012

June Featured People: Sacha Guyon | 人物(六月):Sacha Guyon 古咏

Filed under: People | 人物 — Tags: — kloe @ 6:59 pm

 

[lang_en]June Featured People: Sacha Guyon

Interview / Zhou Me        Translation / dodo

1.Welcome to Xindanwei.com, and we are honored to have you as our very first chair member! Please introduce yourself. Could you tell us where you’re from and how you got started of your own business?
Hello, thanks for giving me this opportunity! I am a digital product manager from France and settled in Shanghai a few years ago. I studied interactive design and development in art school, then marketing and partying in business school. I used to be a web developer, turned to web producer after, then got into marketing and sales, and now I am kinda doing all of these at the same time.

Currently, I am working with Magency  on iPad apps that are used during corporate events, such as press launch, internal seminar, training sessions or exhibitions. I enjoy these kind of projects as they force you to think about the user experience differently than with a software on a traditional computer interface. Besides my work in digital, I help set up a small Chinese home-cooking classes business with my partner Helen as well. It’s fun to do something non-tech on the side.

When I have time, I contribute to Techyizu events such as a the recent Designing Shanghai, and I am also part of French youth chamber of commerce (JCEFS ), which incubated many great social and community projects, such as Forget-Me-Not, a social team-building business.

2. Ahh, the projects sounds very interesting. Could you enlighten us more and elaborate a bit on your approach to realize your applications/projects.
Recently for example I had the opportunity to work on a corporate seminar for Airbus with 500 participants. Each of them were given an iPad for the day. All these devices were connected together and used throughout the day – for networking, as a tool for team building activities, during the presentation for live Q&A… participants could even order coffee through a button in the interface.

We were also controlling the big screen where could be displayed the photos taken with the iPad, realtime results of quizzes… The result was really positive – people were entertained, more active, and organizers could easily manage the content, and got valuable insights on attendees. (Check out airbus project video)

As mobile devices such as iPad tablets are now becoming a commodity, they can be used for many things: replace printed brochures at a product launch event, match like-minded people at a seminar or convention with social network features, make presentations more interactive, team-building activities… It’s only the tip of the iceberg, I hope to dig more into this kind of projects and use technologies such as NFC or Arduino/electronics to add other dimensions to these installations.

3. Why you choose to start up your business in Xindanwei?
It has an inspiring environment, great location and is a good place to meet interesting people. I am looking forward the opening of the 2 other xindanwei workspaces soon, more choice of places to work !

4. Regarding the idea of your projects is quite innovative, what do you tell clients who are unsure of what they want?
I will ask their budget first :) I would use past works as a base for discussion then learn more about user needs to provide a specific solution.

5. As a foreigner, how can you find local programmers or application developers in Shanghai? In other words, what kind of event/networking/website you’d like to recommend to Xindanwei community?
Good developers is a scare resource worldwide, though there are a some great development consultancies in Shanghai – for example I would definitely recommend my ex-employer Ekohe. Also, if I need specific skills, I would ask for introductions from my friends at Techyizu  – which is a volunteer-driven community of great people organizing inspiring events such as the next one Lean Startup Machine in end of June.

6. Thanks again for providing Xindanwei.com this opportunity to interview you. Any final thoughts for our readers?
Don’t work too hard and be humble – there is or will anyway always someone better than you on earth at whatever you do.[/lang_en]

[lang_cn]

人物(六月):Sacha Guyon 古咏

采访 / Zhou Me       翻译 / dodo

1. 欢迎来到新单位并成为我们第一个椅子会员!请先介绍下您自己,从哪儿来,怎么开始现在的事业。
非常感谢你们你能给我这次机会!我是一个来自法国的数码产品经理,几年前来到了上海。我在艺术院校学习了互动设计和开发,然后又到商校进修了市场营销和活动组织。我曾经是个网站开发师,之后成为了网站制作人,后来又做过营销,现在可以说我同时在做这三件事情。

目前,我正在为Magency公司制作开发一款iPad apps,主要用在诸如发布会,研讨会,培训,展览等活动中。我喜欢这类项目,因为它会迫使你换个角度去考虑用户体验,这与传统的电脑软件开发非常不一样。除了数码领域的工作,我和我的合伙人Helen还共同开办了料理学习班,能做些无关数码的事情也很有意思!

我在空闲时间会去参加科技舣族的活动,就比如最近的Designing Shanghai,同时我加入了法国青年工商会,这个组织培育了许多非常棒的社会社群项目,比如“勿忘我” 。

2. 你着手做的这些项目看起来很有趣!能跟我们详细介绍下吗?
比如最近我为空客策划一个500人的研讨会。每个参加会议的人都会使用iPad。所有这些设备都互相连通,可以用来进行小组互动,提问,他们甚至可以用我设计的程序来点咖啡!我们也设计了一个应用,可以把参会者用iPad拍摄的照片直接传上大屏幕。我们的项目很成功,使用者觉得很开心,现场气氛也更加活跃了,而组织者很容易就能够控制现场,从参会者那里得到有价值的意见,想法和建议(项目视屏)。

随着诸如iPad这样的移动设备渐渐成为生活必备品,它们可以被用来做很多事情:在产品发布会代替宣传册使用,通过社交软件在大型会议上集合兴趣相投的人,使得presentation更具有互动性等等⋯⋯这些只是冰山一角,我希望可以更深入的挖掘这些项目的可行性,引进例如NFC, Arduino这类的技术把我的应用程序做得更多元。

3. 是什么让你决定来新单位工作呢?
这里有一个能够激发灵感的环境。同时新单位的地理位置很好,是个遇见各种有趣的人的好地方!我很期待新单位即将开张的两个新的办公空间,这样我就有更多选择啦!

4. 鉴于你的项目都相当具有创新性,你是如何说服你的客户,让他们消除疑虑的呢?
首先我会问一问他们的预算啦,嘿嘿。我会跟他们介绍我之前的项目,同时根据他们的需求提供定制的服务。

5.作为老外,你是如何在上海找到本土程序设计师的呢?你会给新单位推荐什么呀的活动,网站呀?
好的程序开发师在全世界范围内都是珍稀物种,不过上海也有不少出色的开发咨询商,比如我的前雇主Ekohe。如果我需要特殊技能,我会向科技舣族寻求帮助。

6.谢谢你能给新单位这次采访的机会!还有什么想对读者说的吗?
别工作太累!请时刻保持谦虚。不论你做什么,世界上永远都有比你优秀的人。[/lang_cn]

 

May 15, 2012

May Featured People: Andre Pan | 人物(五月):Andre Pan

Filed under: People | 人物 — Tags: — kloe @ 11:46 am

 

 

[lang_en]May Featured People: Andre Pan

Interview / Zhou Me        Translation / Alice

1. Welcome to Xindanwei.com, Please introduce yourself. Could you tell us where you’re from and how you got started in the current business?
My name is Andre Pan, but most of my friends call me POPO, which is an abbreviation of my nickname POPOEVER used for over 12 years. I’m Shanghai local people. I started a social media consultancy company named Brandigg Strategy back to 2010 with my friend Isaac Mao. The business is based on our studies and researches of China social media market through years, at that moment, we both thought it’s the right time to bring social media practice to China market, so we did it.

2. Can you tell me about Brandigg Strategy, the company you founded, and what you do for them?
I’m working as the Managing Director of Brandigg Strategy. Brandigg is a business service providing social media consultancy to enterprises and organizations, help them shaping their digital strategy, training social media team, building and tuning social pipelines, analyzing social data. We position ourself as a social media strategist and evangelist, entrepreneur strategic partner as well. Our structure is simple and small, and we mean to keep it that way since it’s a smart business. Basically my daily job is telling our client what they should do and should not, and telling our social media expert what the clients want and do not, it’s much like a coordinator. Meanwhile I’m also the networking tentacle of the company, join events to meet fresh connections and have talk with potential clients. I’m also acting as the amplifier when engage campaigns.

3. As you’ve been working on social media consultancy, can you tell me the experiences you had for these years?
We’re lucky, just after started the business, we’re introduced to our first client, USA Pavilion(USAP) of Shanghai EXPO 2010 who were looking for a digital media solution provider. We had couple rounds of happy talk and negotiation, then successfully be contracted as the official solution provider. We still keep some audio memos of the project meetings, that’s a happy memory, bunch of brainstorming ideas and laughters. In 2011, we served Standard Chartered Bank(SCB) promoting their Breeze Living product line, helped them shaping online strategy and engaged several online/offline campaigns including Apple Store event, Geek conference at The Apartment and McDonald’s McFlurry QR redeem. Comparing to USAP case, SCB has more strict internal rules and procedures, which help us learn how to cooperate with enterprise of that scale. So far, we served full hand clients from all kinds of industries adopting our social media methodology of Connectivity, Conversation, Credibility (3C). And for 2012, we’re working with some credible partnerships to build a brand new social network platform applying our understanding of social media.

4. Of course a follow up to the previous question is, what do you think about social networking phenomenon and how has it impacted or effected your life?
It’s a consequence of massive information volumn brought out by world wide web, people and the society need a new form of how to receive and consume daily information, I can’t tell if social networking is the most optimized methodology, but it indeed help us reach to what we want more convenient than before, and those we don’t want as well, for sure it has pros and cons. Talking my own experience, social networking dominates most of the time of my life now, help me finding routes of driving, venue of meetup, recommendation of lunch, updating with my friends in realtime, and keep an eye on my work as I play all these around, making me more accessible to answers and solutions, it infiltrates into every bit of my life already, I’m still well known among my connection by “Twittering When Driving”, OOPS. But in some case it’s annoying, say, I’m a gadget fan who have 3 Android devices and 4 Apple products, all connected to my cloud service, so when an email or message comes in, my devices will become a small chorus, it’s ok in day time, but imagine the night :)

5. You are an active, well-known blogger and twitter user. Please provide your insights on high quality knowledge sharing among local geeks community.
I’m kept thinking about the Positive Energy these years. During some discussions with friends and connections, I found people who be negative with sharing was mostly concerned about its productivity. Actually sharing is one of the instincts of human being, and the fundamental methodology of how we build personal network. Trust, reliability, credibility, all these positive characteristics are expectable consequences of selfless contribution. The society is an ecosystem, we must believe contributing with high quality will invest positive effect into the system, returning positive results is only a matter of time, but don’t forget the productivity of social network, which expanding our life span than its length, as we say about Sharism, the more you give, the more you receive, it’s a way of life.

6. Thanks again for providing Xindanwei.com this opportunity to interview you. Any final thoughts for our readers?
Same to you, thank you. Like I said above, social networking in the past few years evolved our information consumption behavior by paving a easy way of getting and reading or broadcasting, but that’s two ends of information consumption, we still need effective method or pipeline to connect these two ends, delivering on-demands information metaphor by adopting some intermediate service, I’ve seen some tryings already, and I believe there will be more in the coming years. People not only need information, but also need information ready for their own eye on arrival, just like the old time.[/lang_en]

[lang_cn]人物(五月): Andre Pan

采访 / Zhou Me 翻译 / Alice

1. 欢迎来到xindanwei.com,请先介绍一下您自己。能告诉我们您是从哪儿来的?又是怎样开始经营Brandigg Strategy的?
我叫Andre Pan,但朋友都叫我POPO,这源于一个我用了近12年的网名POPOEVER。我是上海本地人。2010年,当时和我的一个朋友Isaac Mao一起开了现在这家Brandigg Strategy社交媒体咨询公司。根据我们多年对中国社交媒体市场的调查,当时我们都觉得是时候把社交媒体咨询业务带入中国市场了,于是便有了现在的公司。

2.您能跟我谈谈Brandigg Strategy以及你的日常工作么?
我现在是Brandigg Strategy的常务董事,而Brandigg其实是为企业或是一些机构提供社交媒体咨询服务,帮助他们的数字化战略成形,为社交媒体团队培训,构建或是转变社交渠道,分析社交平台数据等。我们将自己定位在社交媒体的策略人,布道者,以及企业的战略伙伴。为了配合我们的小规模运作,我们一直有意地让公司保持着简练的体系。我的日常工作就是让我们的客户知道他们什么该做什么不该做,同时,告诉我们的社交媒体专家我们的客户要什么和不要什么,这听起来倒是更像个协调的中间人。我还是公司的人脉触手,参加各种活动,遇见些新人,和我们的潜在客户谈话。当然在搞起一些活动的时候,也是我在造势宣传。

3.既然您一直都在做着社交媒体咨询,那么您能否谈谈这些年的经验呢?
我们非常的幸运,刚起步就遇上了我们第一个客户。当时2010上海世博会美国馆正在找一个数字化媒介策略者。直到现在我们还在留着当时一些项目会议的记录,真的时段很美好的回忆,各种头脑风暴的绝妙点子,还有各种欢笑。2011年,我们为渣打银行推广Breeze Living产品线,帮他们构建线上策略,参与不少线上线下的活动,包括苹果零售店活动,极客聚会,麦当劳的McFlurry的QR码兑换等。和世博美国馆的案子相比,渣打银行有更严谨的内部规则和做事方式,然而这更让我们学着怎么去和这样规模的企业去合作。到目前为止,我们全权服务的客户来自各行各业,都采用了我们的3C社交媒体法。2012年,我们运用我们对社交媒体的理解,和一些可靠的合作伙伴共建了一个全新的社交网络平台。

4.当然,还有就是您怎么看待社交网络现象以及它是怎么影响您的生活的?
这是由万维网产生大量资讯而应运而生的结果。无论是人还社会都需要一种新的方式来接收和消化每天的资讯,我不能断言社交网络是最优化的方式,但它确实让我们能够让我们比先前更便捷的接触到我们想要的信息,当然也有那些我们所不想要的,可以说是有利有弊。从我个人经验来说,社交网络现今已经占据了我生活的大部分时间,在我开车的时候导航,找聚会的地方,推荐午饭,更新朋友的实时动态,以及帮我盯着我的工作让我能及时去回答解决一些问题,渐渐的渗透进我生活的每个方面,在边开车边推特,还有那些开放式课程让我随时获知讯息。当然这有时候也很恼人,你知道我对设计精巧的玩意儿很入迷,有三个安卓设备,四个苹果设备,都连着我的云服务端,当一个信息或是邮件发来,我的这些设备便会搞起个小合唱来,当然啦白天还没什么,晚上就有点吃不消。

5.都知道您是个活跃又知名的博客人和推特用户,对于当地极客圈的高质量信息分享,谈谈您的看法。
这些年来我一直不断的在想着其积极的能量。在和一些朋友的交谈里,我发觉一些人的消极分享大都来自于对自身产量的考虑。事实上,分享是人的本能之一,是如何建立个人人脉的最基本方式。信任,依赖这些积极秉性所预见的必将是无偿的贡献。社会是个生态系统,我们该相信高质量的共享是对这个系统的积极投资,但也不要忽视了它在社会人脉上的产出,它拓展我们原有的生活跨度。关于分享主义(Sharism),你付出得越多,得到的也就越多,这是个既定的生活哲学。

6.再次感谢您给xindanwei.com这个采访您的机会。您还有什么相对读者说的吗?
同样也要感谢你们,就像我上面所提到的,社交网络在过去的一些年里让我们阅读和传播地更自如便捷,但这是信息消化过程的两端,我们仍需要一个有效的途径将这两段链接起来。传递有需求的信息就好比是选用一个中间化的服务。目前我已经看到了些尝试,相信在今后仍会不断涌现。人们不单单是需要信息,更是需要像过去那样获取能看对眼的信息。[/lang_cn]

 

April 15, 2012

April Featured People: Kimberly Ashton | 人物(四月):Kimberly Ashton

Filed under: People | 人物 — Tags: — kloe @ 12:04 pm

[lang_en]April Featured People: Kimberly Ashton

Interview / Zhou Me        Translation / Alice

1. Welcome to Xindanwei.com, Please introduce yourself. Could you tell us where you’re from and what drives you to became a holistic health coach and nutrition consultant?
Hi everyone, I’m from Sydney, Australia and have been in Shanghai for 9 years. I was inspired to study TCM, food therapy, nutrition and health 3 years ago and made the transition from corporate event management to health coaching and healthy events/workshops as I realised that nutrition and wellbeing are’t well understood nor is there a good level of awareness. I am driven as I love to help people realise their health potential, be free from illness and live a life full of energy, positivity and great food!

2. What were the circumstances that lead you to coming to Shanghai and founded the Wellness Works?
I studied at Zheda (Zhejiang University) a long time ago in university and always liked Shanghai, the excitement, energy, work and business opportunities. My business partners and I wanted to create a platform for the Wellness industry in Shanghai and help connect health experts/practitioners and people who needed the help. It led us to building our company through corporate wellness programs, retreats, wellness innovation consulting and events.

3. Did you find any difference between Chinese and Western eating habits? How would you define a sustainability and healthy lifestyle in Shanghai?
Yes in the past definitely a difference, but now unfortunately less and less as Chinese are moving towards a S.A.D. (standard American diet) in so many ways. Chinese people used to eat a bit of meat, lots of vegetables, good whole grains, limited dairy, tofu and beans. Most importantly they ate seasonally. Nowadays I think we all tend to eat similar things all year around and everyone could do with more vegetables in their life. A sustainable and healthy lifestyle in the city would be one full of good food, hydration, sleep, stress management, emotional wellbeing, exercise, relaxation and getting outdoors. It requires dedication, motivation and is totally worth it.

4. Of course a follow up to the previous question is, what do you think about Chinese food and how has it impacted or effected your life here?
It has impacted me a lot, I eat totally different now though. Chinese food traditionally was pretty balanced and healthy, nowadays the quantity of oil, type of oil, MSG, chicken stock, salt and increase in meat is a concern, especially when dining out. I have learnt through Chinese food, cooking styles, food therapy, seasonal eating and Traditional Chinese Medicine (TCM) what foods to eat for my constitution, what to help with summer heat, what to eat when sick or run down……I believe that more people should embrace Chinese foods, herbs, and pay more attention to what we put into our mouths.

5. Please elaborate a bit on your approach to realize your regular health and wellness events which include corporate workshops and talks, health cooking classes, retreats, and so on.
Through our regular events and workshops we aim to build awareness about health, nutrition, food, movement, emotions, our environments, and much more. We not only deliver information with health practitioners/experts but aim to empower participants and inspire them to take action to being more healthy too. Some examples include corporate wellness programs in offices, retreats to Moganshan, raw food classes, macrobiotic demos, fitness talks. We cover a wide range of topics and many are ones people may find new and interesting.

6. Thanks again for providing Xindanwei.com this opportunity to interview you. Any final thoughts for our readers?
Don’t wait until its too late to seek help about your health. We all have the same amount of time in a day, its how you choose to prioritise things like breakfast eating, meal preparation, exercise, breathing, self care and ultimately your health and ability to perform at work. Start with a small step…..the journey to healthier living is fun and not scary, I promise.[/lang_en]

[lang_cn]人物(四月):Kimberly Ashton

采访 / Zhou Me 翻译 / Alice

1. 欢迎来到xindanwei.com,请先介绍一下您自己。能告诉我们您是从哪儿来的?又是什么驱使您做健康培训以及营养咨询师的?
大家好我是悉尼人,来到上海有九年了。大概是在三年之前,我偶然意识到营养健康观念并没被广为理解,公众也并没有这种意识,于是我萌生了去学中药,食疗,营养学以及健康之道的想法。随后我便从企业事件管理转而做了健康培训搞起了健康研讨会。如果一定要说是什么驱使了我做这行的话,那大概是因为我爱帮人来发掘自己的身体潜质,更积极有活力的去生活,去尝遍很棒的食物。

2.您能谈谈是怎样一种境况让你毅然来到上海,随后又做起了现在的Wellness Works?
我曾在浙江大学研修了一段时间,那时就爱上了上海。这座城市有一种激动人心的年轻活力,富于各种机遇与商机。我的搭档和我都想在上海创建起一个健康平台,能在健康专家或是力行健康之道的人们和有这部分需求的人群之间搭建桥梁。这驱使了我们通过一些企业健康项目,外出踏青,创意式的健康咨询和活动来组建一个公司。

3.您觉得中西方的饮食习惯有什么不同?那么在上海,您是怎么去界定一个持续健康的生活方式的呢?
当然在过去是显然有所不同的,但在当下这种不同很不幸的越发少去了。中国人正在从很多方面不断步向典型的美国式节食法(S.A.D.)。从前的中国人习以为常的饮食方式应该是少肉多果蔬的,同时掺着一些谷物,一些乳制品,豆腐还有新鲜豆子。最重要的是,大家所吃的都是当季的食物。而如今,我觉得我们的饮食更倾向于一整年都吃着几乎同一种东西。一个持续健康的都市生活应该是有好的食物,充足的睡眠,自如处理压力的能力,稳定积极地情绪,适度的锻炼,休息,以及室外活动。这些需要努力和坚持,但这真的是很值得你去这么做的。

4.当然,还有就是您怎么看待中式饮食,它对您在上海的生活有什么影响?
中国式的饮食的确影响了我很多,现在的我在吃的方面真的和以往有很大的不同。传统的中国式饮食非常的均衡健康。现在的我们对于食用油的种类和质量,味精,鸡精,盐,以及在肉类中的添加都有诸多疑虑,尤其在大家外出就餐的时候就更是加剧了这种担忧。通过中式餐饮,烹调方法,食疗,以及应季饮食,传统中药这些,我懂得了根据我的体质怎样调整饮食,或是怎样解决暑热,在我生病或是体力不支的时候该怎样调理……我个人觉得,应该让更多的人去欣然接受中国食物和药草,把更多的关注放在我们吃进嘴里的东西上面。

5.请您大略说说您自己的一套独特方法,关于如何去了解自己的日常健康以及那些包括专题研讨会,谈话交流,健康烹调课程,外出踏青等健康活动。
常规的一些活动以及专题研讨会,我们旨在树立一种意识,有关健康、营养、食物、运动、情绪、周边环境或是更多。我们不仅仅是传递健康专家的健康知识,更是在推动参与者,激发他们践行健康养道。一些实实在在的例子,像办公室的企业健康项目,闲游莫干山,生食课堂,长寿讲座,健康会话等。这些涉及范围宽泛的话题,很多人都会觉得新奇有意思。

6.再次感谢您给xindanwei.com这个采访您的机会。您还有什么相对读者说的吗?
千万不要等到一切都快来不及的时候才想到要为自己的健康状况去寻求帮助,每个人在每一天都有同样多的时间,取决于你怎么去选择做这些事情的顺序,譬如吃早饭,准备餐食,外出锻炼,呼吸,自我保健等等。这些到最后,你的健康状况以及能力都会在工作上有所表现。我敢向你保证,迈出一小步,你就会发现其实体验健康生活这一路的风景是相当有意思的。[/lang_cn]

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